Link Placement Verification

When to Verify

Run this verification checklist within 48 hours of a partner confirming link placement, and again at 7 days and 30 days after placement.

Verification Checklist

Link Existence

• The link is present on the agreed-upon URL
• The link points to the correct destination URL on your site
• The link is clickable and functional (not broken)

Link Attributes

• The link is dofollow (no rel="nofollow", ugc, or sponsored" unless agreed)
• The anchor text matches what was negotiated
• The link opens in the expected way (same tab or new tab as agreed)

Placement Quality

• The link appears within the main body content
• The link is not buried in a footer, sidebar, or author bio
• The surrounding content is relevant to your linked page
• The link is not hidden with CSS (display:none, tiny font, matching background color)

Page Quality

• The page is returning a 200 HTTP status code
• The page is indexed in Google (site: search confirms)
• The page is not blocked by robots.txt
• The page does not have a noindex meta tag
• The page loads within a reasonable time (under 5 seconds)

Context Quality

• The page has at least 500 words of content
• There are not an excessive number of outbound links (under 50)
• The content appears to be original and well-written

After Verification

• If all checks pass, mark the exchange as “verified” in Linkorite
• If any checks fail, contact the partner immediately with specific details
• Schedule the next verification check based on your monitoring cadence