Calendar Partner Management
Partner Communication Calendar
A calendar template for scheduling and tracking all partner communications throughout the year
For SEO Manager
Related feature: Partner Management
Partner Communication Calendar
Use this calendar to schedule proactive touchpoints with your link exchange partners. Consistent communication strengthens relationships and prevents link loss.
Annual Communication Schedule
| Month | Activity | Target Partners | Template to Use |
|---|---|---|---|
| January | New year check-in and goal alignment | All active partners | Quarterly Check-In |
| February | Link verification audit | All partners | Audit Notification |
| March | Q1 review and new opportunities discussion | Top 20% partners | Expansion Proposal |
| April | Content collaboration outreach | Relevant partners | Content Collab |
| May | Link health report sharing | Partners with issues | Issue Resolution |
| June | Q2 review and mid-year assessment | All active partners | Quarterly Check-In |
| July | Partner appreciation / value sharing | Top partners | Value Share |
| August | New content notification | All partners | Content Alert |
| September | Q3 review and renewal discussions | Partners due for review | Renewal Proposal |
| October | Annual planning and feedback request | Top 20% partners | Feedback Request |
| November | Pre-holiday outreach for Q1 planning | All active partners | Planning Outreach |
| December | Year-end review and relationship summary | All partners | Annual Review |
Weekly Communication Tasks
| Day | Task |
|---|---|
| Monday | Review monitoring alerts and contact partners with issues |
| Tuesday | Send follow-ups for pending exchanges |
| Wednesday | Proactive outreach to scheduled partners |
| Thursday | Respond to inbound partner requests |
| Friday | Update CRM notes and schedule next week’s communications |
Communication Tracking Log
| Date | Partner | Type | Channel | Summary | Follow-Up Needed | Follow-Up Date |
|---|---|---|---|---|---|---|
| — | — | — | — | — | — | — |
Rules of Engagement
- Never go more than 90 days without contacting an active partner
- Respond to partner inquiries within 48 hours
- Always lead with value, not requests
- Personalize every communication — no bulk partner emails
- Log every interaction in Linkorite for team visibility